How NIVEA Touches The Planet


Our sense of touch helps us develop as human beings and defines who we are. Our skin, the largest organ of the human body, is the key pathway to touch and allows us to connect with one another and the world around us.

Let’s make our world feel the positive power of the human touch!

At NIVEA we believe in the positive power of the human touch. We strive to develop skin care products that make you feel good in your skin, so you connect with others and enjoy life. We understand skin in a holistic way, studying how it connects us with our environment. And how it is affected by our diet and our emotions. Our product philosophy is to create skin care products that enhance skin’s natural function, so everyone can have healthy, beautiful skin.

And we are committed to making a positive impact on the world. We have set ourselves ambitious sustainability goals. Our research departments keep evolving our formulas to make our skincare the best it can be while reducing our environmental impact. We work closely with green initiatives and other partners to find new ways to touch our planet positively. Creating skincare that is as gentle to our planet as it is to our skin is a challenge NIVEA is willing to tackle in everything we do.


Designed to help all of us protect our planet, this website provides a wealth of information about all aspects of safe, gentle and effective skincare and the environment:

Skin comes first

Benefit from NIVEA’s leading skincare expertise and find out more about our commitment to skin safety assessments, initiatives for healthy and more environmental-friendly skincare, and NIVEA ingredients.

The world is our skin

Discover the many ways in which NIVEA aims to increase sustainability in all our activities – from sourcing to manufacturing, packaging, and recycling.

Honesty & Transparency

Learn more about how NIVEA lives our values – from our code of conduct to commitments, joint projects, and other initiatives.